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If you have bots visiting pages which might be purported to be excluded, this signifies the bot is perhaps malicious. The structure of a website is how its pages are laid up and linked. SEO Comapny, which stands for Search engine marketing, is a set of practices and methods to enhance a website's visibility and ranking on search engine results pages (SERPs). Google takes under consideration when compiling a listing of outcomes. Here is an inventory of locations the place you should try to use your fundamental key phrases. You'll be able to attempt giving any key phrase in any search, and you won't find any sub-directory name matching with your key phrases. Just try giving any keyword in Google search engine and one can find file names highlighted with the keyword you may have given. Engines like google analyze a website's URL structure to determine its content material hierarchy and arrangement. From Seo viewpoint, URL sub-listing name hardly matters. One highly effective device that has emerged in recent years is structured data markup, which allows serps to higher understand and interpret website’s content. In effect, you are asking your site visitors to tell your webserver HOW to supply the web page, not which one?